The 44th Annual Easter Jeep Safari

Only a few more days until Easter. For Jeep, this time of the year means one thing - a look at the 2010 Easter Jeep Safari vehicles.

Like chocolate to peanut butter, the Safari brings together two of our favorite things: Mopar and Jeep. Mark Allen, Head of Jeep Design as well as Mopar Underground, takes us through the full lineup of Moparized Jeeps as well as a very worthy Ram PowerWagon.

To read more: The 44th Annual Easter Jeep Safari

Fido Likes It Too

We all love our pets. We love to travel. Many of us take our pets with us when we travel. Ever wondered what was the most pet-friendly car available? Wonder no more.

For five years now the folks at Animal Radio® have been ranking autos based on their Fido-friendly qualities and for 2010, the top two spots go to Chrysler Group brand vehicles. Thanks to their innovative safety features, Animal Radio awarded first and second place to the Dodge Journey and Chrysler Town and Country (respectively), marking the first time a domestic automaker has snagged first place.

In honor of the new award, Dodge CEO Ralph Gilles sat down with Animal Radio hosts Hal Abrams and Judy Francis to dish on the design process behind the two vehicles and share a little about his own furry companions.

To read more or listen to the interview:
CEO Ralph Gilles Talks [Pet] Shop With Animal Radio

Ram Truck Launches New Marketing and Advertising Campaign

We're kind of biased, but we love the new TV commercials. What do you think?

Ram Truck Brand Launches Marketing and Advertising Campaign for Ram Heavy Duty Pickup

The Ram Truck Brand has continued to establish its own identity and clearly define its customer since its separation from the Dodge Brand. This week marks the debut of the Ram Truck Brand’s new marketing and advertising campaign for the 2010 Ram Heavy Duty. The fully comprehensive marketing and advertising strategy connects with the Ram Heavy Duty customer on a deeper and more personal level than ever before.

New Jeep and Ram Vehicles Debut

What do you think of the new sketches on Jeep and Ram? We're kind of biased, but we like them.

Cecil in Burnet

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Mopar Ready for Moab

Mopar® has Moab on in its sights. Chrysler Group LLC's fifth brand is getting ready reveal a truck-load of "Moparized" vehicles at the 44th annual Easter Jeep® Safari in Moab, Utah which takes place from March 27 through April 4. But we've got a preview for you right now with some sketches of the Jeep Wrangler J7, Jeep Patriot Extreme, Jeep Wrangler Trail Boss and Ram Power Wagon.

To read more:
http://blog.chryslerllc.com/blog.do?id=963&p=entry

The 10 Best Movie Performances Ever By a Dodge

Our friends at redletterdodge.com have come up with a list of the 10 best movies with a Dodge. We're curious to see what our customers think. Do you have any others?

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In this season of Golden Globes, SAG awards, and Oscars, we couldn’t help but wonder: Where’s the recognition for the real hard-working actors in many movies: the cars? They dominate the screen, they propel the action, they do all their own stunts — and, let’s face it, they often turn in a more nuanced performance than some of the actors in the movies listed below. So, in recognition of a job well done without the perks of magazine covers, big-bucks contracts, or their own trailers, we hereby salute the 10 best performances in a motion picture by the world’s most cinematic car brand. And the nominees, in no particular order, are…

1968 Dodge Charger R/T in Bullitt (1968)

It starts off innocently enough, with a bad guy (Bill Hickman) tailing Bullitt (Steve McQueen) in a black 1968 Dodge Charger 440 through the up-and-down streets of San Francisco. But McQueen quickly turns the tables, Hickman buckles his waist-only seatbelt, floors it, and begins what’s possibly the most famous, and terrifying, car chase in movie history. There’s no dialogue, no music — just nearly 10 full minutes of the ungodly deep growl of the Charger’s engine careening down back roads and highways, before it runs off the road, crashes into a gas station, and goes out the only way a hero can — exploding in a flaming ball of cinematic glory.

Fun fact: The Charger was apparently so much faster than the Mustang that they had to put thinner wheels on to slow it down to film the chase.

To read more:

http://www.redletterdodge.com/2010/01/29/the-10-best-movie-performances-ever-by-a-dodge/

Cecil and the 55th Annual Burnet Chamber of Commerce Awards

Awards. While the awards shows are fun for the general public to watch, for those involved it can be a sensitive subject.

Take the upcoming Academy Awards show, for example. With today's technology, you'll see the faces of all those nominated on your television screen. When the winner of a category is announced, a variety of different things go into motion, including emotion. The winner stands in elation and is congratulated by all those around. While those who came up short, put their best face on--most of the time--but you know deep inside, they're dejected.

Cecil Atkission-Burnet recently found itself in a similar situation at the Burnet Chamber of Commerce’s 55th Annual Banquet and Awards presentation.

We were nominated for Large Business of the Year along with Hoffpauir Chevrolet Buick, Johnson Sewell Ford, Gibralter Materials and Seton Highland Lakes Hospital. Tough competition to say the least.

When the final award was announced, Seton Highland Lakes Hospital was declared the winner.

While it's not the greatest to come up short, when you consider in such a tight-knit community such as Burnet with so many great businesses that we were nominated in the first place, it is a tremendous honor. All of our competitors were worthy nominees as well. And it's hard to argue with Seton Highland Lakes being declared the winner.

Again, we're extremely thankful to have been nominated with so many other great businesses in the mix. In the end, we take away from this experience a great deal of pride and motivation to improve and try and come back again next year and win it.

Congrats to all the winners!

The beautiful white stuff

Can you believe it snowed so much yesterday? It was a rare site in the Hill Country but one that we truly enjoyed. Hope you, your kids and your friends had an opportunity to get out and enjoy the Winter Wonderland.